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Medallia Identifies Top Brands Through Social Media Analysis

Medallia Identifies Top Brands Through Social Media Analysis

PALO ALTO, Calif.—Medallia, a leader in SaaS Customer Experience Management (CEM) solutions, has issued its quarterly analysis of social media data to rank the top-rated and most improved hotels in the U.S. Medallia identified Four Seasons, Omni, Cambria Suites, Hampton ...

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Your Good Name

Your Good Name

When the Conrad Miami suffered a technical problem in February that significantly slowed down its elevators, General Manager Stephane Mercier found himself responding to a complaint on TripAdvisor. The guest saw Mercier’s response and stopped by the front desk two ...

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Pricing in a Social World

Pricing in a Social World

The advent of online travel agencies (OTAs) ushered in an era of price transparency on a broad scale. Revenue managers suddenly had to pay close attention to their price position relative to the competitive set, adding another variable to complex ...

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Natural Synergies

Today’s environment of interconnectivity, crowdsourcing, flash sales, mobile marketing, and social media adds additional complexity to the already challenging job of driving revenue and profits for hotels. Every time you turn around there is another opportunity to dump inventory at ...

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