Tag: marketing
Super 8 by Wyndham Relaunches #JourneySafe Marketing Campaign
Today, Super 8 by Wyndham relaunched its award-winning #JourneySafe campaign. The reimagined campaign was released ahead of what is expected to be a busy...
Microdata Makes Macro Inroads
It seemed, much like the old saw about the weather, everyone talked about how important hyper-targeted marketing was, but no one was doing anything...
Asset Protection: Investing in the Hotel Sales Team
With the rollout of new COVID-19 vaccines, optimism is beginning to replace the malaise that has embroiled the hospitality industry since the beginning of...
Loews and Omni Launch Cross-Selling Partnership
NEW YORK, DALLAS — Two branded independent hospitality companies in North America, Loews Hotels & Co and Omni Hotels & Resorts, are forming a...
Getting the Most Value Out of Every Guest Booking and Stay
In what is sure to be another year of change, hoteliers have to consider new ways to maximize guest value across all available revenue...