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Holiday Inn Resorts Catering to Kids

Holiday Inn Resorts Catering to Kids

ATLANTA—IHG’s (InterContinental Hotels Group) Holiday Inn Resort Brand recently launched a Kid Classified marketing campaign to figure out what kids and parents really want out of their vacations. According to a survey from, 97 percent of kids feel that they ...

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The Standard Hotel in Hot Water Over Recent Ad

Boutique and luxury hotels often make a splash with eye-catching, envelope-pushing ad campaigns in glossy magazines. But The Standard, an Andre Balazs Property in New York, has caused quite a bit of commotion with its latest ad that was published ...

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Renaissance Hotels Launch Interactive Online Game

Renaissance Hotels Launch Interactive Online Game

Last year, Renaissance Hotels rolled out a global ad campaign that encouraged guests to “Live Lift to Discover.” To continue promoting that message, the brand recently launched an interactive film-based gaming experience, Discovery Doors. The film was created by New ...

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Female Business Traveler Boom

Female Business Traveler Boom

Phyllis Stoller, owner of the Women’s Travel Group in New York City, is happy that more hotels are ditching cliché Girlfriend Getaways and instead catering to avid women travelers and businesswomen, whose needs stretch well beyond complimentary cocktails.

 “We’re not ...

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