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Crowdsourcing is Changing Hotel Design and Marketing

Crowdsourcing is Changing Hotel Design and Marketing

When New York City real estate company Prodigy Network decided to create an extended-stay hotel in Manhattan’s Financial District, it took a non-traditional design approach. The company called upon architects, interior designers, and creative minds to submit their own ideas ...

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Sandals Sets Facebook Likes On Fire

Sandals Sets Facebook Likes On Fire

Hotel companies all over the world are putting marketing dollars and lots of effort into acquiring new fans on social media sites including Facebook and Twitter. The value of creating a solid customer base online and promoting your brand through ...

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Tips for Marketing to Outdoor Enthusiasts

Tips for Marketing to Outdoor Enthusiasts

Outdoor enthusiasts represent a growing travel demographic. Every year, outdoor recreation brings in $646 billion in consumer spending, with 80 percent of that going towards travel and lodging expenses. Today, those who participate in outdoor sports and activities—from hunting and ...

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Hawaii Hotel Benefits from Cultural Immersion

Hawaii Hotel Benefits from Cultural Immersion

In Hawaii, with its abundance of lodging, it might seem outrageous for one particular property to boast that it is “Hawaii’s Most Hawaiian Hotel.” But no hoteliers appear to be approaching Mike White, general manager of Maui’s Kaanapali Beach Hotel, ...

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