PHILADELPHIA, Penn.—AMResorts, provider of sales, marketing, and brand management services for Zoëtry Wellness & Spa Resorts, and Secrets, Dreams, Now, and Sunscape Resorts & Spas, celebrated the official opening of the adults-only Secrets The Vine Cancun on August 19. The introduction of wine-inspired Secrets The Vine Cancun, AMResorts’ 21st property in Mexico, represents the Secrets brand’s entry into Cancun’s hotel zone.
Secrets The Vine Cancun’s General Manager Jean-Pierre Sorin and his staff welcomed the resort’s first guests Tom and Maria Stearns with a mariachi band, a ribbon cutting ceremony, and champagne toast. To commemorate the occasion, the couple received a five-night return stay certificate to the Unlimited-Luxury resort.
Designed by the Rockwell Group, Secrets The Vine Cancun features 495 guestrooms featuring private balconies, Italian porcelain floors polished to mimic wood, custom covered headboards and teak wood furnishings, and Rockwell Group-designed APF mirrors and white glass wrapped bathrooms.
The property’s lobby hosts The Vine Bar, a designated wine tasting area for guests, featuring a wine wall with nearly 3,000 varieties. A Vine Bazaar completes the wine-centric experience. This area of the resort offers a variety of relaxing spaces including The Vine Café, The Vine Bar & The Lounge, Terrace, and The Library, which was designed to recall the ancient Mexican tradition of storytelling.
Local cenote formations influenced the design, treatment selection, and hydrotherapy circuit at the 12,580 square-feet Secrets Spa by Pevonia. The spa’s main lounge or Cenote Room, recreates the effect of natural cenotes with a three feet deep plunge pool forming the floor with backlit nooks throughout to emulate the beams of sunlight peeking through rock formations. The spa also features a Jacuzzi, steam room, glass pool, and fitness center.