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Four Seasons Introduces Fully Branded Jet

Four Seasons Introduces Fully Branded Jet

Toronto, Canada—Four Seasons introduces the industry’s first fully branded private jet experience. With Four Seasons on the fuselage and the Four Seasons logo on the tail, the completely retrofitted Boeing 757 will feature interiors and exterior design customized by the company’s team of design experts.

Beginning in February 2015, the Four Seasons Jet will transport 52 guests on bespoke journeys. Four Seasons in-flight staff, including a dedicated on-board concierge, will coordinate with local Four Seasons concierges in each destination to ensure a seamless experience.

“Taking our legendary service to the skies is a natural extension of what we’ve been doing in our hotels for more than 50 years,” said Susan Helstab, executive vice president marketing, Four Seasons Hotels and Resorts. “The Four Seasons Jet showcases the unforgettable people and experiences that make Four Seasons unique. It speaks to our pioneering spirit and the aspirations of today’s modern luxury traveler in an imaginative new way.”

The company first created private jet journeys that focused exclusively on stays at Four Seasons properties worldwide in 2012. Now, with the debut of a fully branded Four Seasons Jet, guests can look forward to handcrafted leather flatbed seats, globally inspired cuisine, and signature Four Seasons service—on board and on the ground. Global in-flight WiFi keeps guests and staff connected, so that spa treatments, tee times, private excursions, and more can be arranged “on the fly” to augment each itinerary. Travelers will also have access to exclusive experiences available only to Four Seasons Jet passengers.

“The decision to offer one-of-a-kind trips aboard a custom-designed Four Seasons Jet reflects an understanding of our guests’ evolving needs and preferences,” Helstab continued. “It recognizes their desire to pair adventure and discovery with the luxury of a fully immersive Four Seasons experience.”

Each journey includes air travel and ground transportation, planned excursions, all meals throughout the trip, and luxurious accommodations exclusively at Four Seasons.

The Four Seasons Jet, including accompanying staff and crew, may also be privately chartered.

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