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Homewood and Home2 Find Favor with Franchisees

Homewood and Home2 Find Favor with Franchisees

Twenty-two years after the successful launch of the upscale extended-stay Homewood Suites by Hilton brand, Hilton Worldwide doubled its presence in the extended-stay category, introducing the midscale Home2 Suites by Hilton in March 2011. In addition to price point, the ...

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Scott Meyer on Carlson Rezidor’s Country Brand Overhaul

Scott Meyer on Carlson Rezidor’s Country Brand Overhaul

Seventeen months ago, the Carlson Rezidor Hotel Group introduced a new, more contemporary prototype for its well-established Country Inns and Suites brand. It was the brand’s fourth such overhaul. The objective of the “revitalization” was to broaden Country Inns and ...

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Playa CEO Helps Bring All-Inclusive Luxury to Life

Playa CEO Helps Bring All-Inclusive Luxury to Life

Last fall, Hyatt Hotels entered the fast-growing all-inclusive resort segment in partnership with Playa Hotels & Resorts under two new brands, Ziva and Zilara. The first two resorts, Hyatt Ziva Los Cabos and Hyatt Zilara Cancun, debuted in November following ...

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