Four Ways to Stop a Small Bed Bug Problem from Escalating
Bed bugs are a year-round threat to hotel properties and other businesses in the hospitality industry, but the start of the summer season kicks...
Live Rates Make Multi-Channel Distribution Strategies Work
It’s an exciting time for hotel marketing, as new options in ad tech seem to come online every week. However, hotels need to make...
Six Steps to Create a Winning Gamification Plan for Hotel Staff
In this service-driven industry, employees at the front lines are a hotel's number-one brand ambassadors; they can make or break a guest’s experience. Keeping...
Seven Ways for Hotels to Grow Through Better SEO
Years into the online experience, search engine optimization (SEO) remains one of the most misunderstood and neglected areas of digital development. For the sake...
How Hotel Loyalty Programs Started and Why They Stuck
It was IHG that was first to market with an amenity that dramatically impacted the entire industry—the first hotel loyalty program, says William Meyer,...