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Smart Strategies From Hotel Owner Marian Goodman

Smart Strategies From Hotel Owner Marian Goodman

With a background she describes as varied, Marian Goodman brings a wealth of experience to Sky Hospitality, the ownership and management company she runs. Goodman went to school for civil engineering and worked for a big bank during the heyday ...

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Homewood and Home2 Find Favor with Franchisees

Homewood and Home2 Find Favor with Franchisees

Twenty-two years after the successful launch of the upscale extended-stay Homewood Suites by Hilton brand, Hilton Worldwide doubled its presence in the extended-stay category, introducing the midscale Home2 Suites by Hilton in March 2011. In addition to price point, the ...

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Assessing the True Cost of Franchise Fees

Assessing the True Cost of Franchise Fees

The series of fees that hotel companies charge their franchisees covers a variety of services provided by the franchisor. PKF Hospitality Research’s annual Trends in the Hotel Industry survey discretely captures four of these fees—advertising and marketing, reservations, royalty, and loyalty ...

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