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AC Hotels Intends to Stand Out in Crowded Segment

AC Hotels Intends to Stand Out in Crowded Segment

When Marriott International unveiled plans to franchise its AC by Marriott brand in the United States in June 2013, the company was trying to fill what it viewed as an unmet need in the marketplace. “We saw an opportunity we ...

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Steve Joyce on the Issues Facing Franchising

Steve Joyce on the Issues Facing Franchising

All hell is breaking loose in the franchise world, but it’s made for an exciting year thus far for Choice Hotels CEO Steve Joyce, current chair of the International Franchise Association (IFA). The latest challenges include the National Labor Relations ...

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Starwood’s Digital Initiatives Connect with Guests

Starwood’s Digital Initiatives Connect with Guests

If you’re looking to get your guests’ attention, smartphones can be a good place to start. More than ever, guests are turning to mobile devices like these to research travel, book rooms, and interact with brands. From receiving instant directions ...

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3 Ways to Show Appreciation to Housekeeping Staff

3 Ways to Show Appreciation to Housekeeping Staff

Given the repetitive nature of housekeepers’ work, finding ways to motivate staff can be challenging. By offering various and unique incentives for short periods of time, managers can seek to increase productivity levels and performance excellence by room attendants, laundry ...

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