 The SceneDeidre Wengen Online Editor, Lodging The hotel industry is a bustling business, and the people involved have plenty of reasons to cel... |
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W Hotels and Intel Launch Short Film Competition
Hotels often make appearances in big-screen movies, and W Hotels is no stranger to the film business. The W Hotel Boston provided a backdrop for Anna Faris and Chris Evans in the movie "What's Your Number?" and Natalie Portman and Ashton Kutcher filmed a scene at the W Hotel Westwood for "No Strings Attached." And now, aspiring filmmakers have their chance to set the stage at a W Hotel by participating in "Four Stories: A Short Film Competition."
Starwood's hip, luxury brand has teamed up with Intel and director Roman Coppola to launch the worldwide competition. Filmmakers can upload original screenplays and three winning scripts will be chosen and produced, giving aspiring writers and directors the chance for global exposure.
The scripts must take place in a W Hotel location and and the Intel-inspired Ultrabook must play a key role in the film. Winning scripts will be chosen by a panel of industry leaders, including Roman Coppola (The Directors Bureau), Michaelangelo L’Acqua (W Hotels global music director), Deborah Conrad (chief marketing officer at Intel), Eddy Moretti (executive producer and creative director at VICE), Michael Pitt (actor), Jeff Baena (screenwriter), Chloe Sevigny (actress), and more.
“We’re thrilled to partner with Intel on this exciting film initiative that provides a global platform for emerging talent,” said Vincent Gillet, Global Brand Leader, W Hotels Worldwide & Le Méridien, in an announcement. “Like the W Hotels Designers of the Future Award and the W Hotels and burn studios DJ Lab, the “Four Stories” film series is yet another way for W to identify and support rising visionaries in their field, while showcasing what’s new and next to our global guests.”
The winning scripts will be produced and shot at W Hotel locations and Roman Coppola will direct and produce the final fourth installment of the series. The films will premiere at red carpet events at select W Hotels around the world later this fall and will also be broadcast on The Ultrabook Experience website, whotels.com, the W brand’s social media channels, and the W Vision in-room entertainment channel.
For more information, visit www.starwoodhotels.com/whotels/fourstories.
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