Aloft Hotels to Debut in South Korea with Aloft Suwon
SUWON, South Korea—Starwood Hotels & Resorts Worldwide, Inc. announced that it plans to debut the Aloft brand in South Korea in late 2014, signing an agreement with development partner Youngshin HRD. Co., Ltd., a wholly owned subsidiary of OKHOW Co., Ltd. The hotel, Aloft Suwon, will be the first Aloft hotel in South Korea, adding to the brand's global expansion plan and growth momentum in Asia Pacific. READER COMMENTS
"We are pleased to partner with Youngshin Hrd., Ltd. to bring the Aloft brand to South Korea for the first time," said Stephen Ho, President, Asia Pacific, Starwood Hotels & Resorts Worldwide, Inc., in an announcement. "While Starwood has maintained a long-standing presence in South Korea since the opening of the Westin Chosun Busan, this signing marks an important milestone in our overall growth strategy to expand the Aloft brand. Aloft Suwon will add to ten existing Aloft hotels in exciting cities throughout the Asia Pacific region."
Slated to open in October 2014, Aloft Suwon is part of a mixed use development that also consists of retail and residential spaces. The hotel occupies the 4th to 11th floors, featuring 120 guestrooms, including 114 standard rooms and six suites, in a modern, fresh, and fun setting. It also boasts a 404 square meter meeting and function space, and two food and beverage facilities. Other amenities include a 275 square meter recreational facility, with a well equipped gym, and it is situated adjacent to an 854 square meter spa.